UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                          -----------------------------


                                    FORM 8-K

                                 CURRENT REPORT
                     PURSUANT TO SECTION 13 OR 15(d) OF THE
                         SECURITIES EXCHANGE ACT OF 1934



                                 Date of Report:
                        (Date of earliest event reported)

                                 August 12, 2004

                          ----------------------------


                                  CONN'S, INC.
               (Exact name of registrant as specified in charter)


                                    Delaware
         (State or other Jurisdiction of Incorporation or Organization)


                   000-50421                               06-1672840
           (Commission File Number)               (IRS Employer Identification
                                                              No.)

                               3295 College Street
                              Beaumont, Texas 77701
                         (Address of Principal Executive
                              Offices and zip code)

                                 (409) 832-1696
                             (Registrant's telephone
                          number, including area code)


                                       N/A
          (Former Name or Former Address, if Changed Since Last Report)









Item 7.  Exhibits.

         Exhibit 99.1      Press Release, dated August 11, 2004

Item 12.  Results of Operations and Financial Condition.

         On August 11, 2004, the Company issued a press release announcing its
net sales for the quarter and six months ended July 31, 2004. The press release
also provided updated earnings per share guidance for the quarter ended July 31,
2004 and the year ended January 31, 2005. A copy of the press release is
furnished herewith as Exhibit 99.1 and is incorporated herein by reference.

         All of the information contained in Item 7 and Item 12 in this Form 8-K
and the accompanying exhibit shall not be deemed to be "filed" for the purposes
of Section 18 of the Securities Exchange Act of 1934, as amended, and shall not
be incorporated by reference in any filing under the Securities Act of 1933, as
amended.





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                                   SIGNATURES

         Pursuant to the requirements of the Securities Exchange Act of 1934,
the Registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.

                               CONN'S, INC.


Date:  August 12, 2004          By:  /s/ C. William Frank
                                ------------------------------------------------
                                C. William Frank
                                Executive Vice President and Chief Financial
                                Officer






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                                  EXHIBIT INDEX



Exhibit No.                         Description

99.1                                Press Release, dated August 11, 2004








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