Ownership Submission
FORM 4
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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(Print or Type Responses)
1. Name and Address of Reporting Person *
ARLINE MARCELLA K
   2. Issuer Name and Ticker or Trading Symbol
HERSHEY CO [HSY] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
__X__ Officer (give title below) _____ Other (specify below)
SVP, Chief People Officer
(Last)
(First)
(Middle)
100 CRYSTAL A DRIVE		 3. Date of Earliest Transaction (Month/Day/Year)
05/30/2007
(Street)

HERSHEY, PA 17033		 4. If Amendment, Date Original Filed(Month/Day/Year)
 6. Individual or Joint/Group Filing(Check Applicable Line)
_X_ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person
(City)
(State)
(Zip)
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)		 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code
(Instr. 8)		 4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)		 5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)		 6. Ownership Form: Direct (D) or Indirect (I)
(Instr. 4)		 7. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 05/30/2007   M   1,200 A $ 30.75 30,746.1208 D  
Common Stock 05/30/2007   S   1,200 D $ 52.51 29,546.1208 D  
Common Stock 05/30/2007   M   2,000 A $ 30.75 31,546.1208 D  
Common Stock 05/30/2007   S   2,000 D $ 52.52 29,546.1208 D  
Common Stock 05/30/2007   M   4,500 A $ 30.75 34,046.1208 D  
Common Stock 05/30/2007   S   4,500 D $ 52.53 29,546.1208 D  
Common Stock 05/30/2007   M   1,200 A $ 30.75 30,746.1208 D  
Common Stock 05/30/2007   S   1,200 D $ 52.54 29,546.1208 D  
Common Stock 05/30/2007   M   6,100 A $ 30.75 35,646.1208 D  
Common Stock 05/30/2007   S   6,100 D $ 52.5 29,546.1208 D  
Common Stock 05/30/2007   M   5,900 A $ 22.5 35,446.1208 D  
Common Stock 05/30/2007   S   5,900 D $ 52.5 29,546.1208 D  
Common Stock 05/30/2007   M   1,500 A $ 22.5 31,046.1208 D  
Common Stock 05/30/2007   S   1,500 D $ 52.51 29,546.1208 D  
Common Stock 05/30/2007   M   100 A $ 22.5 29,646.1208 D  
Common Stock 05/30/2007   S   100 D $ 52.52 29,546.1208 D  
Common Stock 05/30/2007   M   6,100 A $ 29.25 35,646.1208 D  
Common Stock 05/30/2007   S   6,100 D $ 52.5 29,546.1208 D  
Common Stock 05/30/2007   M   100 A $ 29.25 29,646.1208 D  
Common Stock 05/30/2007   S   100 D $ 52.54 29,546.1208 D  
Common Stock 05/30/2007   M   100 A $ 29.25 29,646.1208 D  
Common Stock 05/30/2007   S   100 D $ 52.53 29,546.1208 D  
Common Stock 05/30/2007   M   1,200 A $ 29.25 30,746.1208 D  
Common Stock 05/30/2007   S   1,200 D $ 52.51 29,546.1208 D  
Common Stock 05/30/2007   M   300 A $ 29.25 29,846.1208 D  
Common Stock 05/30/2007   S   300 D $ 52.52 29,546.1208 (1) D  
Common Stock               6,595.094 I 401(k) Plan

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Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 3)		 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code
(Instr. 8)		 5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4, and 5)		 6. Date Exercisable and Expiration Date
(Month/Day/Year)		 7. Title and Amount of Underlying Securities
(Instr. 3 and 4)		 8. Price of Derivative Security
(Instr. 5)		 9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 4)		 10. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 4)		 11. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Non-Qualified Stock Option (right to buy) $ 22.5 (2) 05/30/2007   M     5,900 (2)   (3) 01/13/2010 Common Stock 5,900 (2) $ 0 1,600 D  
Non-Qualified Stock Option (right to buy) $ 22.5 (2) 05/30/2007   M     1,500 (2)   (3) 01/13/2010 Common Stock 1,500 (2) $ 0 100 D  
Non-Qualified Stock Option (right to buy) $ 22.5 (2) 05/30/2007   M     100 (2)   (3) 01/13/2010 Common Stock 100 (2) $ 0 0 D  
Non-Qualified Stock Option (right to buy) $ 29.25 (4) 05/30/2007   M     6,100 (4)   (5) 01/09/2011 Common Stock 6,100 (4) $ 0 1,700 D  
Non-Qualified Stock Option (right to buy) $ 29.25 (4) 05/30/2007   M     100 (4)   (5) 01/09/2011 Common Stock 100 (4) $ 0 1,600 D  
Non-Qualified Stock Option (right to buy) $ 29.25 (4) 05/30/2007   M     100 (4)   (5) 01/09/2011 Common Stock 100 (4) $ 0 1,500 D  
Non-Qualified Stock Option (right to buy) $ 29.25 (4) 05/30/2007   M     1,200 (4)   (5) 01/09/2011 Common Stock 1,200 (4) $ 0 300 D  
Non-Qualified Stock Option (right to buy) $ 29.25 (4) 05/30/2007   M     300 (4)   (5) 01/09/2011 Common Stock 300 (4) $ 0 0 D  
Non-Qualified Stock Option (right to buy) $ 30.75 (6) 05/30/2007   M     1,200 (6) 01/19/2000 01/19/2008 Common Stock 1,200 (6) $ 0 13,800 D  
Non-Qualified Stock Option (right to buy) $ 30.75 (6) 05/30/2007   M     2,000 (6) 01/19/2000 01/19/2008 Common Stock 2,000 (6) $ 0 11,800 D  
Non-Qualified Stock Option (right to buy) $ 30.75 (6) 05/30/2007   M     4,500 (6) 01/19/2000 01/19/2008 Common Stock 4,500 (6) $ 0 7,300 D  
Non-Qualified Stock Option (right to buy) $ 30.75 (6) 05/30/2007   M     1,200 (6) 01/19/2000 01/19/2008 Common Stock 1,200 (6) $ 0 6,100 D  
Non-Qualified Stock Option (right to buy) $ 30.75 (6) 05/30/2007   M     6,100 (6) 01/19/2000 01/19/2008 Common Stock 6,100 (6) $ 0 0 D  

Reporting Owners

Reporting Owner Name / Address Relationships
 Director  10% Owner  Officer  Other
ARLINE MARCELLA K
100 CRYSTAL A DRIVE
HERSHEY, PA 17033		       SVP, Chief People Officer  

Signatures

 Marcella K Arline   05/31/2007
**Signature of Reporting Person Date

Explanation of Responses:

* If the form is filed by more than one reporting person, see Instruction 4(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1) The total amount of securities reported as directly owned by the reporting person in Column 5 of Table I includes the acquisition of 4.4443 shares on March 15, 2007 pursuant to the Company's Dividend Reinvestment Plan.
(2) These options are from an option grant previously reported as 3,750 options at an exercise price of $45.00. This stock option grant was adjusted to reflect the two-for-one stock split on June 15, 2004.
(3) The options vested according to the following schedule: 25% vested on January 13, 2001; 25% vested on January 13, 2002; 25% vested on January 13, 2003; and the final 25% vested on January 13, 2004.
(4) These options are from an option grant previously reported as 3,900 options at an exercise price of $58.50. This stock option grant was adjusted to reflect the two-for-one stock split on June 15, 2004.
(5) The options vested according to the following schedule: 25% vested on January 10, 2002; 25% vested on January 10, 2003; 25% vested on January 10, 2004; and the final 25% vested on January 10, 2005.
(6) These options are from an option grant previously reported as 7,500 options at an exercise price of $61.50. This stock option grant was adjusted to reflect the two-for-one stock split on June 15, 2004.
 
Remarks:
The total amount of securities rerpoted as indirectly owned by the reporting person in Column 5 of Table I (401(k) Plan) includes 9.4780 shares acquired from February 1, 2007 through April 30, 2007 pursuant to the Company's 401(k) Plan.  These shares were acquired at various intervals, and the closing price on April 30, 2007 was $54.96.  The exact price of each share at the date of acquisition is not readily determinable.

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