BayIQ and Cinch Partner to Deliver Smarter, More Personalized Customer Relationship Management

SAN DIEGO, CA / ACCESSWIRE / December 4, 2024 / BayIQ, a leading provider of loyalty rewards and automated marketing solutions for the independent tire and automotive repair industry, is excited to announce its integration with Cinch, a cutting-edge omni-channel CRM platform. This powerful collaboration will enable shops using both BayIQ and Cinch to take their customer relationship management to the next level by improving personalization, segmentation, rewards program incentives, and marketing effectiveness.

The integration allows Cinch users to leverage BayIQ's loyalty rewards data, enabling a deeper understanding of customer behavior and preferences. This advanced capability empowers shops to:

• Personalize Customer Communication: Send tailored marketing messages, including loyalty rewards updates, to keep customers engaged and coming back.

• Enhance CRM Segmentation: Segment audiences based on BayIQ data, such as loyalty program enrollment, available rewards, and customer activity.

For example, shops can now use Cinch to identify customers with unused rewards in BayIQ and send personalized offers to bring them back into the shop. The seamless flow of data between BayIQ and Cinch ensures that shops can optimize their customer interactions with the right message at the right time-maximizing marketing ROI and customer loyalty.

"This integration combines the strengths of BayIQ's loyalty rewards platform with Cinch's advanced marketing automation and segmentation capabilities, giving shops the tools they need to make smarter, more personalized marketing decisions," said Jennifer Thronson, COO of BayIQ. "We're thrilled to help shops increase car count and average repair orders by creating more meaningful connections with their customers."

"As a team that deeply respects BayIQ's innovative approach to loyalty and customer engagement, we're thrilled to partner with them on this exciting integration," said Danny Webb, VP of Partnerships with Cinch. "By combining BayIQ's loyalty rewards data with Cinch's comprehensive CRM platform, we're empowering shops with a seamless way to manage communications, enhance customer journeys, and deliver delightful experiences-whether it's sharing points balances via postcards or creating personalized touchpoints when points are earned or redeemed. This partnership equips our clients with the tools they need to build stronger, more meaningful relationships with their customers."

About BayIQ

BayIQ, a SaaS company powered by AutoVitals, provides automated marketing software to the independent tire and automotive repair industry, addressing each critical marketing function. BayIQ's loyalty rewards program, combined with key features like automated service reminders, email and text message marketing, appointment scheduling, and online reviews, gives dealers the tools needed to increase car count and average repair orders by building customer loyalty. Learn more at www.bayiq.com.

About Cinch

Cinch does everything you expect from an automotive CRM-service reminders, reputation management, declined service communications, and more. The difference? Cinch uses predictive AI to ensure your shop's marketing is smart. By factoring in customer driving behavior, price sensitivity, and channel preferences, Cinch delivers the right message to the right customer at the right time. Stop treating every customer the same with spray-and-pray reminders. Start using Cinch to maximize results and minimize wasted discounts.

For more information on how BayIQ and Cinch are transforming automotive CRM, contact:

Jennifer Thronson
Chief Operating Officer
info@bayiq.com
(480) 752-0310

SOURCE: BayIQ