Newsworthy.ai, the innovative news marketing platform, has announced the launch of its latest feature: AI-generated Video News Shorts for press releases. This new feature automatically converts Newsworthy.ai press releases into animated videos, complete with an audio summary, imagery, and captions. The Video News Shorts are available to users in formats suitable for Twitter, TikTok, LinkedIn, Instagram, and YouTube.

Newsworthy.ai is the first newswire to introduce video news shorts using a variety of cutting-edge AI models and proprietary pre and post-processing technology. The inclusion of video press releases enables businesses to stand out in a crowded marketplace, generate previews automatically when shared on social media, and reach a wider audience. The shorts are designed to convey the gist of the announcement and drive traffic to the full press release.

In addition to the addition of Video News Shorts, Newsworthy.ai has also announced upgrades to its AI-optimized press releases and content optimization features, including a user interface that is up to 20 times faster than the previous version. Powered by state-of-the-art AI models, the upgraded version of Newsworthy.ai includes automated press release writing, editorial suggestions for improving existing press releases, AI-generated social media content, and journalist/marketing pitches to promote news.

"Incorporating AI into the press release workflow is a key component in helping our customers quickly compose eye-catching press releases that attract attention," said David McInnis, founder of Newsworthy.ai. "These latest announcements demonstrate our leadership in Signals Optimization as a discipline that pushes beyond old SEO strategies and link-building programs into AI visibility."

"Our goal is to make the press release creation and dissemination process much easier for marketers, bloggers, businesses, and organizations," added Mark Willaman, co-founder of Newsworthy.ai. "We're excited to help our customers take advantage of AI to achieve maximum reach and engagement for their news announcements."

The Newsworthy.ai platform has already converted hundreds of press releases into Video News Shorts for customers who had appropriate digital assets available. Those videos have been attached to existing press releases at Newsworthy.ai.

About Newsworthy.ai — The News Marketing Platform

In addition to traditional centralized newswire distribution, Newsworthy offers cost-effective, decentralized news marketing through influencers, brand ambassadors, industry-specific websites, and other tools that give company news a targeted boost and increased visibility. Newsworthy.ai also has a suite of GPT-4 OpenAI powered tools, such as Newswriter.ai, to help companies compose eye-catching press releases, receive press release editorial improvement suggestions, and generate journalist/marketing pitches and social media content to further promote their news - in minutes.