As the pace of life quickens, and with the overall increase in per capita income, people’s demand for forms of entertainment is ever more varied. The need for various movies, TV series, video games, plays, and artistic creations such as dance is also increasing. At present, the domestic film and television field is developing rapidly, and the audience’s requirements for film and television works are getting higher and higher. The film and television industry has ushered in a full range of challenges, including the content of works, the use of color, character building, and the presentation of works. GONG Lin, a renowned domestic producer and director, said that the future of the film and television industry would occupy an important position, mainly reflected in the competition between content and terminals, with the content being the core of film and television works and production being the source of the film and television industry chain.

Photo: The picture shows GONG Lin instructing at the program site

Deeply involved in the film and television industry, with outstanding professional capabilities

GONG Lin graduated from the Communication University of China and is a technological professional in the film and television industry. Communication University of China (CUC) is one of the top universities in China’s media industry, with its film and television communication majors ranking among the top in China and possessing absolute industry authority. Over the years, the CUC has delivered a large number of professional talents to the world film and television industry with significant influence in the world film and television industry. As a graduate of CUC, her own professional ability is undeniable. In order to refine her professional ability, GONG went to Busan Dong-EUI University in South Korea to pursue a master’s degree in communication and advertising and graduated with excellent grades. Upon graduation, with her passion for film and television production, GONG Lin has been working in film and television production for decades.

During her career, GONG has worked for Beijing TV, Jiangsu TV, and Genuine Feeling Media Co., Ltd. Many of her works have become classics in the industry and have won numerous top film and television awards, occupying an important position in the film and television industry. After careful consideration, GONG decided to become independent from the company, seek higher-level development, and start her career by founding Yinghai Culture Media (Beijing) Co. With her professional technical skills and deep understanding of the film industry, She and her film productions are well-known in China and well-received by industry experts and the public.

Pursuing excellence and leading the industry

“The film and television industry is like sailing against the current; we must forge ahead or be swept downstream.” GONG Lin said the film and television industry has limited resources, and we need to be more rigorous than ordinary people’s attitude to the work, meticulous in all the details, so as to achieve excellence and take hold in the industry. Details determine success or failure. In film and television creation, any small and insignificant flaws may ruin the production. Whether it is the script selection, actor selection, costume design, story background or post-production methods, shooting angles, presentation, editing techniques, packaging styles, etc., all need to be planned well in advance and strictly controlled by the producer. In order to present her works to the public in a perfect manner, GONG Lin consults a large number of materials and conducts detailed professional research before finalizing the details of each link to ensure that the historical background, cultural connotation, costume style, and character image involved in the film and television works are in line with the characters and avoid any intellectual errors and omissions. Under her strict requirements and mature planning guidance, her production team has created a large number of near-perfect film and television masterpieces, breaking the original production limitations of the domestic film and television industry, achieving qualitative improvement in all aspects, and creating a new international-oriented film and television production business card. The domestic film and television production industry has also started a wave of the pursuit of details.

Be a good learner and communicator

When asked what has enabled her to remain a film and television industry leader, GONG Lin smiles and replies, “I suppose staying on top of learning is the key to it.” She says that she insists on learning all the time to keep a keen sense of the industry and thus be more able to discover new directions in her creation and create forward-looking and empathetic film and television works. GONG Lin said that she had learned a lot from the exchanges and sharing, frequently being inspired by the conversations with her peers. She believes that the film and television industry is a highly open and inclusive industry, where practitioners cannot be complacent and need to constantly learn from others around them in order to maintain their core competitiveness and stay at the forefront of the industry as they progress.

“Pursuit represents my constant motivation to move forward.” She said she would set up small goals at each stage of her career path, and her love for the film and television industry will also let her scale a new height of the pursuit of art. In the future, GONG Lin will continue to work in the film and television field, devote herself to the research and improvement of production technology, create more and better excellent works, and contribute to the more profound development of the film and television industry. (Reporter: Andy Wong)